The Momentum Package

Starting at $3000/month

Best for: Schools in the Application or Pre-Approval phase

Phase Focus: The “Proof” Phase — organizing community demand, strengthening leadership, and demonstrating authentic family support. 

Primary Goal

Turn early belief into visible, organized community demand by activating trained parent leaders, increasing credibility, and preparing the school for approval and enrollment. 

What This Phase Supports

This 6 month phase is where schools:

• Move from early awareness to active community engagement
• Expand and strengthen the Community Task Force
• Identify and develop parent leaders
• Demonstrate clear, authentic family demand to authorizers
• Finalize facility plans and begin preparing for tours
• Build momentum around key milestones such as: Location announcements Lottery messaging Informational sessions

Momentum answers the question:

Do families truly want this school — and are they organized enough to show it?

Includes:

• Strategic Planning & Oversight
• Community Task Force Development
• Parent-Led Outreach & Engagement
• Storytelling & Social Media Visibility
• Community Events & Visibility
• Data Tracking & Reporting

Training Included

• Charter School 101 and Increasing Visibility on Social Media (if not previously completed)
• Tabling 101 (refresher or advanced application)
• Ongoing leadership coaching for parent advocates

Outcome

You gain:

• A strong, visible, and organized Community Task Force
• Trained parent leaders who actively recruit and engage families
• Clear proof of community demand
• Increased credibility with authorizers and stakeholders
• Momentum that prepares the school for enrollment and launch

➡️ Best for schools ready to move from belief to organized action — and prove their school is wanted and needed.